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This slide uses a
series of builds to illustrate two key, high-level strategies around the
development of AutoCAD.
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1.The “cake” chart that appears first shows the categories
that the product management team looks at when creating the requirements for
the next release of AutoCAD (customization, workflow, drafting, and so
forth). The triangle shows what
portion is used by AutoCAD LT® software, primarily drafting with
some publishing.
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2.The series of release-specific boxes at the bottom show the
key features for each release. These are
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•2006 – Dynamic blocks and heads-up design
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•2007 – Conceptual design and visualization
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•2008 – Annotation enhancements (scaling, text, tables, and
so on)
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The key point is to
find out what release the customer is currently using and emphasize all the
benefits they will gain from upgrading to AutoCAD 2009. Even subscription
customers are not typically using AutoCAD 2008 throughout their entire
organization, so remind them of the features of the other releases.
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