© 2005 Autodesk
Platform Technology Division
9
Need to:
§Win the bid!
§Encourage customer participation in design process
§Sell design vision to a non-technical audience
§Prototype a design
§Walk-thru the design well before construction begins
Text Box: Problem
Problem
Drawings are difficult for a non-technical audience to interpret and understand design intent
A
B
Visualize
AutoCAD has very strong tools for the creation of drawings and many design professionals use these tools to document their designs. The problem is that a drawing is a technical document meant to convey a great deal of detailed information to the groups that are going to purchase materials, plan the work and actually create the design. A drawing does not convey to a non-technical audience (the customer, company management, a design review board), what the key features of the design are or how it will look when it is finished.

Design professionals need a tool that allows them to show the design as it is being worked on, to insure that the customer gives feedback on if the design meets their needs or not. They also need images of the completed design that allow them to present the design to key decision makers (for instance, to win a bid on a project, or to obtain approval from a group that will be involved in signing off on the project).